One topic that is frequently rearing its head in digital marketing is, of course, search engine optimisation (SEO). Everyone wants to be on the first page of Google yet the processes involved in achieving that are still a thing of mystery for many. Here are ten videos that will give you the knowledge you need to kick start a successful SEO strategy.
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1. What is search engine optimisation?
2. Five common SEO mistakes (and six good ideas)
3. An SEO checklist for new sites
4. How Google Panda changed SEO forever
5. SEO basics explained for startups
6. How can I make the pages on my site unique?
7. Link building tactics in 2013
8. Local SEO explained
9. Is external linking good for SEO?
10. Where do you see Google Search in ten years time?
By Martin Broadhurst